During my search for ways to send bulk email effectively I came across a company Mailchimp that have an online email marketing product, which is so simple it gives you that “why didn’t I think of that?” feeling.
They have provided the design guidelines which are to help you avoid the dreaded spam filters and maximise the effectiveness of your emails. Reading the guide made me think they know their stuff regarding email marketing.
They offer a free trial and nifty features includes
- report on statistics of email failures
- report on click-through rates from the emails
- being able to schedule repeat campaigns
- create company templates
If you’ve used them let me know how you found their service.
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